AI · SEMICONDUCTOR · FACT CHECK
SKD WIRETrue
Accounting and consulting firm Samil PwC has advised that companies must redesign the way work is organized, in an insight published on its Korean website as part of its global trends coverage for 2026.
Samil PwC's insight, published under its global trends series, carries the core message that "work redesign is needed." The firm's Korean-language insights page, hosted on pwc.com/kr, presents the recommendation as part of its outlook on how global trends will affect businesses in the coming period.
The guidance is directed at organizations weighing how to respond to structural shifts in how work is performed. Rather than simply layering new technologies onto existing processes, the firm's position is that companies should reconsider and redesign work itself.
The insight appears within Samil PwC's global trends section, indicating the firm frames work redesign as a theme relevant across markets and industries rather than a recommendation limited to a single sector. The page is presented in Korean for the firm's Korean audience, while reflecting the PwC network's global trends analysis.
For Korean companies — from conglomerates such as Samsung Electronics, SK hynix, LG, Naver, Kakao and Coupang to the country's semiconductor, AI and hardware sectors — the advisory arrives amid ongoing questions about how AI and other technologies should be integrated into operations. Samil PwC's message suggests that the response should begin with the design of work itself, not with technology adoption alone.
The firm's published position is that work redesign is required; the verdict on the claim is True.
